Wednesday, November 28, 2012

#SellBooksToLibraries


 I am treating this as a Forward of an email. Credit to the writer is given.


Here are a few ways in which we connect with librarians:

I've been a semi-lurker on an acquisitions librarians list for several years. I post verrry rarely, and only after checking out my question with the list manager. But, I've learned a great deal and we've made some great connections with individual librarians, several of whom now subscribe to our quarterly newsletter.

We display at the PNBA show, which has a large group of librarians attending (and growing each year, thanks to the efforts of Thom Chambliss and his wonderful staff).

We do IBPA library mailings (at least one of our flyers is used as an example on the IBPA site).

We occasionally do library mailings via Florida Academic Publishers, too, when the title is a good fit.

We display at the midwinter and summer American Library Association shows.

We occasionally display at the California Library Association and California School Library Association shows, as well as other state and specialty library conferences around the country.

We subscribe to various listserves, newsfeeds, newsletters about/for libraries.

We donate books on a regular basis to our local library and to various literary campaigns.

Best,
Cynthia

Cypress House, Lost Coast Press, QED Press
155 Cypress Street, Fort Bragg, CA 95437
707-964-9520 * www.cypresshouse.com
Publishers of award-winning books and ebooks



Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Monday, November 26, 2012

#WriteaBook

Today I finished reading one of the best books that I have read in some time. Thank you to the friend who loaned room to me (Author: Emma Donoghue).

If you are a writer or aspire to be a writer of fiction, please read room. Donoghue is a master at language and communication. In the voice of a five year old boy, she manages to take you into horrific circumstances, new worlds and a multitude of emotions with amazing skill.

The book is not a writing style that you would want to copy because it is unique to the story, but room can show you how to take the reader into the mind of a character and keep you riveted.

room is a book that I will always remember. Check it out for yourself.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Friday, November 23, 2012

#SelfPublishingStatistics

Self-published? Considering it? Bowker just released a new report showing that the number of self-published titles leapt by 287%, almost tripling to more than 235,000 print and ebooks per year. Self-published authors are in good – but crowded – company. More competition means more emphasis needs to be put on marketing and publicity efforts.  

           - from Reporter Connection


Denise




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Thursday, November 22, 2012

#BooksAndMovies

They did it! The book that was declared impossible to transform into film is now in theatres. 

Life of Pi, a book that was published years ago has been made into a movie by director Ang Lee - and what a fabulous movie it is. Yesterday I played hookie, took the afternoon off, and went to the theatre. Rarely do I attend 3D movies, but this one was definitely worth the wearing of goofy glasses.

As an author, you should consider all possibilities for your book: to whom does it appeal, could it be of interest to corporations, what other special groups might find it appealing, could it be translated to film?

Nothing is impossible if you plan correctly.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Tuesday, November 20, 2012

#ChatGroups-JoinSome

In this day of blogs, have you perhaps forgotten about chat groups? If chat groups are off of your radar, think about finding some to join.

The beauty of chat groups is that they are more focused than social media which is out there for the world.

When you join chat groups that are specific to your interests, you stand to gain unlimited free information and advice from experienced people. You can't buy that kind of knowledge and support.

You can find chat groups just by searching on the internet and then registering with the group/groups that you find interesting.

Good luck.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Monday, November 19, 2012

#GiveaBook

So, I still have not created my ebook cover - too many time conflicts this past week.

What I did achieve in my off time was a bit of Christmas shopping. Books, of course, came to mind. In the past month or two, my ears perked when interesting new books were discussed in the media. One family member or another would be considered as a recipient. Eventually, a list of books matched by people who would like those books materialized.

On I went to my internet search for the books, but I stalled. The books were available on websites, but there was just not enough information. I needed to handle the books, flip through the books here and there to read a few pages, see the photos (if applicable) and generally get a feel for them. 

Off I went to a book store. It struck me that there will just never be a replacement for the experience of shopping in a book store. It's just simply magical. When you find a book that you think might interest you, but it doesn't, there are many more right at your finger tips. No searching through numerous web pages to find an alternative - just the opportunity to flip through as many other books as I need.

Still, some of the books I will order from the book store's website because the convenience of having them handle the shipping to people 4,000 miles away is just impossible to resist. But, before I have the books shipped, I have the satisfaction of knowing that they will for sure make excellent gifts. 

When I give a book, I like to feel quite certain that it will make someone happy.

Denise


www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Thursday, November 15, 2012

#PublishEbook

The editing of our publishing course is proceeding well. I just need to design an ebook cover before we launch the new revised edition of our publishing course on our website.

It's amazing what can be found on the internet. I'm going to give the cover design a go on my own.

I hope it works!!

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Wednesday, November 14, 2012

#RevisedEditionBook

It's that time again - revise our book/ebook publishing guide. 

The publishing industry is undergoing a big upheaval caused by the proliferation of ebooks. Large publishing houses are struggling to keep up with the trend. How do they deal with balancing the market for physical books with the trend toward ebooks and still manage to survive financially?

It's a big challenge. Fortunately, our publishing guide (The Ultimate Book Marketing Kit soon to be called The Write StuffTM) has been in electronic format for years. 

Why do we need to revise? Our original version focused on the publishing and sales of physical books. Now we need to provide information on ebooks. 

It's good to make changes - keeps us sharp.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Monday, November 12, 2012

#EbookReader-Notepad++\

There is some discussion in the news that the sales of ebook readers are on the decline. The talk is that a notepad (Ipad/tablet) is preferable.Well, that all depends.

In actual fact, ebook sales have merely plateaued. Buyers, it seems, are in assessment mode. Which to buy? One? both?

What are the pros and cons?

Ebook readers are just what they say. You read books on them. They are small and easy to use. The screens usually are readable in bright light.

Notepads also allow you to read books. They also allow you to surf the internet, store photos and videos, download a GPS, play games, watch TV, replace your computer and play music. Therein lies the problem. It is a huge distraction.

How do you just curl up with a good book without interruptions or distractions? How do you sit at the beach in bright light to relax with your latest novel?

It's all a matter of personal choice, but some people are opting to have both devices. Now that the price of ebook readers has become so affordable, they can be just a stand-alone device, like your ipod.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Thursday, November 08, 2012

#BookSales-UseCurrentEvents

Staying in touch with current events and tapping into news-worthy events is a good way to sell books. Check this link:

http://www.politico.com/blogs/media/2012/11/nate-silvers-book-sales-skyrocket-148893.html 

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Wednesday, November 07, 2012

#KidsBooks

Kids still love to curl up in someone's lap to read a book. In spite of the ebook craze, that has not changed.  Yesterday my little granddaughter came to visit. When I asked her if she would like to read a story with me, she was sitting beside me before I could finish the question. We read two wonderful stories that got her talking, wondering and speculating on the solution to the characters' problems. It was such a wonderful time for both of us.

I hope that people everywhere continue to engage children with books and to encourage them to love books. There is no experience like it. Movies and electronic devices just don't compare. It is far a completely different experience to create your own movie in your head during the reading process. Reading is an active experience while watching movies, television and other electronic media are passive activities - the viewer is just experiencing someone else's imaginings.

Go find a child and read with him or her. You will create memories together. 

Denise

www.inktreemarketing.com
www.publishacookbook.com





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Tuesday, November 06, 2012

#GoogleTrends

Many of you have your own blog, which is a very good thing. Your blog keeps you in the mind of your followers and it serves to keep you in the know about your subject matter. You are forced into keeping up with the latest trends in your genre.

So, speaking of trends, Google has a useful tool to help you: http://www.google.com/trends/

Before you publish your next blog, look up the key words in googletrends. If the key words do not appear in the search or if they rate low on the list of what people are actually searching for, reconsider the title. Use words that people actually type into their internet searches so that your blog will pop up. 

Don't forget to use the key words in your labels for that blog as well. Anything that can bring your blog to the attention of the world is worth trying.

Best of all - it's free.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter

Monday, November 05, 2012

#BookBlog-EngageYourReaders

I heard a funny description of blogs the other day: "a blog is a book with no publisher."

Funny and true. But, a blog is more than just rambling thoughts - it's a way to communicate with like-minded people. A blog provides opportunities to share your expertise with people, to help people, to make people aware of your services and even to entertain them.

It is an important part of your marketing plan - no, it has become an essential part of your marketing plan.

Anyway, I just wanted to share those few thoughts on blogs with you.

Denise

www.inktreemarketing.com
www.publishacookbook.com
Follow DeniseMHamilton on Twitter