BOOK TITLE

Just a quick note about titles: you want to claim the title as yours to discourage other publishers from using it. You want the title to become a household word that most people recognize, or at least most people in your target market. Of course, you already know that the title needs to be short, snappy and relevant, but did you know that you can claim first ownership by using the trademark symbol (™) after the title? It's not a registered trademark, but it does carry some significance to others who might want to copycat. That's just a little tip that I learned from my lawyer.

Denise