GUARANTEED BOOK SALES

Well, today I received an interesting question from an aspiring publisher. She wants to know if I can guarantee that she will sell x number of books in one year. Wow!! I'm wondering how anyone can assume that someone else can guarantee the results of their efforts. Will I be there when she makes the decision to edit or not edit her manuscript, will I be there when she decides on a graphic designer, will I make the decision on which printer she chooses, will I be the one who speaks to the media during HER interviews? - and so on, and so on. Yes, I can coach her and tell her the elements that make for a quality book, I can tell her how to design her media kit, I can show her how to design a proposal for high volume sales. BUT. I cannot do all of the work for her. It is her business, her book and her efforts that count. Choosing to turn over the book publishing and the marketing efforts to other people yet expecting great results is a common failing that I see in aspiring publishers. It is THEIR business so they should mind their own business. Denise www.inktreemarketing.com