GOOD WRITING

Today's message is about writing. In trying to choose a Sympathy card, I was reminded of how difficult it is to find just the correct message. There are thousands of ways to say "I'm sorry. I feel very sad for you in your loss", but the words must resonate and convey just the right feeling. It's a reminder that when you are writing, you need to keep the reader in mind. What might they be looking for? How do you write a book that speaks to the reader's needs (not YOUR needs). One key point is to be clear in your mind how you are planning to make the reader's life better, or how you intend to entertain a specific target audience. Before you even put pen to paper, think long and hard about who will buy your book, and write for them. Denise www.inktreemarketing.com