Although I cannot go into detail, this person's name, attached to his title and subtitle, could definitely be interpreted as smutty and could leave the author open to ridicule. It is important to be aware of the slang connotations of words before attaching them to a book.
Negative ideas can pop into people's minds unwittingly just because some words are so commonly used as slang, even though their dictionary definition is completely different. That being said, media persons will shun the book, as will corporate buyers, because they want to avoid offending their audiences or clients.
The intentions of the author were never meant to be negative, but one needs to keep in mind all of the ways in which a title can be interpreted.
Research your book's title THOROUGHLY before you publish. Once the book has been printed, there is no going back.
Denise
www.inktreemarketing.com
www.publishacookbook.com
1 comment:
Interestingly, Tim Feriss, author extraordinaire, strongly advocates thorough research of titles when releasing a book. 4 hour work week was acquire through the systematic process of using Google's key word tool. His blog has his preferred titles for his NYT best seller.
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