Friday, January 13, 2012

#DO AUTHORS NEED CREDENTIALS?

Another question that I was asked recently is, "Do I need credentials to write a book?"

This particular author wants to write a self help book on how to live a healthy, spiritual life based on his experiences and opinions. He wants to know if the book will sell.

There is no absolute answer, of course, but there are some obvious points to be made. The most obvious one is, why should someone buy your book when they can purchase one that was written by a professional in the field? There are thousands of books that have been written by psychologists, life coaches and other similar professionals.

Some of those authors are famous people. Don't you think that someone looking for a self help book will choose advice from an experienced, qualified professional rather than from someone's anecdotes?

That being said, there can be a market for people who want affirmation they can overcome many of life's conflicts and stresses. A well-written book that supports the advice of the experts can be very attractive to sceptics.

There are many approaches to writing a book. Even if you are not the certified authority on a subject, you can still add great supportive information.

Just be careful how you approach the subject. If you do not claim to be the expert, you can find a way to write about your topic in a way that will attract people.

Denise

www.inktreemarketing.com
www.publishacookbook.com
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