Wednesday, June 30, 2010

PUBLICITY AND BOOK GENRE

Here is today's question from an affiliate. Is a book with some religious content acceptable to the media?

The answer is: maybe, and only maybe, some media will review the book.

Most media, whether print, radio or television, shy away from books with a religious or a spiritual slant because they do not want to appear to support any particular religious point of view.

You can imagine the backlash that they might experience from people of various religious persuasions and the media would be labeled as a supporter of one particular group.

That is not to say that you cannot find media who will review the book, but choose them carefully. You can target religion sections of newspapers, religion magazines, radio and television shows, religion websites and chat groups, etc.

The point is, you need to target media who are interested in your genre, religious or otherwise.

Enjoy your interviews.

Denise
Follow DeniseMHamilton on Twitter

No comments: