#BOOK MARKETING PLAN

The sun is shining and the ground is covered with sparkling white snow. It looks like we are living in a Christmas card, which is perfect as we rush around getting gifts wrapped and cookies baked.

It seems that at this time of year there is a plan but a very loose plan. We can get away with that in our personal lives but not in business, and amazingly this comes as a surprise to so many authors who self publish - publishing is a business. I can't tell you how many times I have had to make that clear.

A book is like any other product that you are selling - it just another widget that requires marketing. Which brings us to today's topic - #BOOK MARKETING PLAN with the key word being plan.

The new year is fast arriving, so what is your plan for marketing your book in 2012?

Denise
www.inktreemarketing.com
www.publishacookbook.com