#PublishABook3

To continue: what attracts buyers to particular books? You must know the answer, because what you write, who you write for, how you design your book and from there targeting who will buy your book are crucial to the success of the book. 

Our job would have been so much easier if we had known to have a clear idea of the answers to the above questions before we were writing and while we were writing. 

When we wrote our book, we would constantly go two steps forward and one step back. We spent a lot of time undoing mistakes because we missed steps along the way. What a learning experience!

During an interview by a business writer, after we had sold many thousands of books, the interviewer told me that I had learned sto much about the publishing business just from doing it, and researching the process, that I had acquired a "Street M.B.A.". In other words, I had taught the entire publishing process to myself from a background of zero knowledge. 

So, we learned what the components of a good book are, how to put the book together and how to sell the book. It was far more work than it needs to be but there was no one like us at Ink Tree to ask.

Denise

www.inktreemarketing.com
www.publishacookbook.com