Are ethics going out the window? Don't be a part of questionable business practices - they always bite you in the end.
You want your clients to talk about you and your book, you want reviewers to rave about your book, and you want to sell lots and lots of books so treat your buyers and your competitors with respect.
If the buying public discovers that you have been less than honest with them, you completely lose their trust.
Go by the motto: Under Promise and Over Deliver.
Be fair with everyone and you will not regret it.
Denise
www.inktreemarketing.com
www.publishacookbook.com
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